Life, Death, and the Pursuit of Persuasion by Russ McNeil

By incorporating these 3 specific aspects throughout your prospecting conversations, you will transfer more belief, persuade more prospects, and build a bigger business. There are many facets to our industry: products, customers, training, sponsoring, promoting, and prospecting just to name a…

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Russ McNeil

Russ McNeil

Russ McNeil is the author of three books all dedicated to the art and science of prospecting. His first book, Prospecting Rules!, is enthusiastically endorsed by over 30 respected trainers and team leaders, including Doug Firebaugh, Michael Clouse, Jordan Adler, Robert Butwin, and Margie Aliprandi. Through Russ’s hard-won experience, down-to-earth presentation style, and appealing sense of humor, reps from a wide range of companies are learning to prospect with less pain and more gain. To read the reviews, check out the forewords, enjoy the complimentary newsletter, or to hear a clip from Russ’s interview with John Milton Fogg visit AhaUniversity .
Russ McNeil
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