SOCIAL MEDIA AND NETWORK MARKETING by Cindy Hannon

SOCIAL MEDIA AND NETWORK MARKETING

You’re already doing it, just do it right!  If you are active in social media, you are networking. You have friends, you follow people, people follow you…how about a social media challenge.  Learn to use it to your advantage.  If you want to find success in using Social Media, there are certain things that you must do in order for that to happen.  I am not a pro at it; I do know there are people who have had great success.   But I am here to share what I can and what I do know works.

We have so much available, Facebook, LinkedIn, Twitter just to name a few.

Recently I have started using Instagram more and more, I am starting to see new followers come up daily to my account.  I post personal things; I have a passion for bible or sometimes called faith journaling, so I post photos connected to that.  People with similar interests will find my posts, if they find things interesting enough, they will follow.  I post photos that are seasonal or fun. I use hash tags; that’s a way for others find me.  Now that I have people following me, it’s easy to sneak in a post about a product, or an event to spark interest, not to be pushy. I want to see people engage, to like things, not to just scroll past.  One thing I do know about people, if you are focused on trying to sell them a product, they have a tendency to turn you off.

So here are some basic guidelines to follow.

they are in you.  Your job is to spark their interest in you.  Be positive and encouraging. Don’t post about what a horrible day it has been, about the rude person on line ahead of you, you don’t want to be seen as a negative person, you want to be viewed as positive and encouraging.  If someone posts a photo of a pet, baby or grandchild, like or love it, don’t rule out making a positive comment on it.  You want to be building relationships.  I have friends on FB whom I have “met” living in my country because of people I know across the globe.  It happened simply because of positive interactions with them on a mutual friends post.  Take it from there and make new friends, interact because you show an interest in their life.

 Your goal, ultimately, will be to find potential customers and business partners.  That will not happen if they unfriend you or if every other post you are trying to sell them something so they begin scrolling right past your posts.  Make positive and interesting posts, you want your personality to shine; you want them to like you.  Once you build relationships, you can send them personal messages.  I know that people have had success with that.  If they have posted something and you can help, send a private message.  Not on their wall or timeline, but person to person.

I will make a post or two weekly specific to my business.   I also will put up posts not directly related, but informative, indirectly related in some way.  Are you in a health and nutrition industry?  Why not post about a healthy meal or just an informative post indirectly related to what you do or your lifestyle?  As an example, you may find a poster on the impact sugar has on a person, or how much sugar is in certain products. Another thing I will do, if I find an informative article, I will share it.  By doing things like this, you are not pushing a product, but you are showing you have knowledge in an area; you are promoting your lifestyle in a way to show your knowledge or credibility.  I get people that will tell me they love my food posts, I put photos of healthy foods I make, or, post new recipes I love.  Then, when I do post about a product, it is not seen as just a sales pitch, but coming from someone who knows.

I love social media; it’s a great area for people to interact, to get their name out and to influence others. 

I know that there are people who have great success at it.  I recently was looking something up and came across a blog, by a 20 year old.  It was clear to me that she has a good business going for a young lady.  Clearly it is not a new avenue for the young, it is a whole new world for some of us who have been around for a while.

Are you good at writing?  Is there an area of interest for you to start a blog?  That’s another way to get an audience and gain followers.  Investigate possibilities available to you today.  The latest seems to be snap chat, which I know nothing about, but it appears the young people do!   I have seen and heard it said they are “hardly on Facebook anymore” because they are on Snap Chat, I’m not sure if I’m ready for that myself.

Remembering the song I used to sing as a child in Girl Scouts, “Make new friends, keep the old, one is silver and the other gold”.  I started this article mentioning a social media challenge, I have not forgotten it, here it is.   Make new friends, keep the old, network online, be social and be a positive social media influencer!  Use your social media as a tool; don’t let it be just a time waster.

SOCIAL MEDIA – Cindy Hannon

Cindy Hannon

Cindy Hannon

Cindy, married to her high school sweetheart, has been at his side in Network Marketing since the late 70’s.They actually caught a glimpse and the fever when they were still in high school, but actually did not take action until a decade later.(That first glimpse was actually through an unethical company that required large investment and did not last, so for them it was only the vision they saw, but that fever had been caught.)

They built a successful business almost from the start.They quickly rose to a level where they were sought after for teaching and training.The company they were with took a bad turn at the corporate level; that had them in search for a company with a good business model and corporate team behind it.
Cindy eventually moved on into motherhood and home schooling their son.Her experience in the marketing industry, organizing and educating their son through high school and her experience working within their church has provided decades of experience in leadership as well working with people with many different personality types.

Nearly twenty-five years ago, Rick signed on for the network marketing business of their lifetime. This decision allowed them together, to build a designer lifestyle.They were able to take family time together while their son was growing up and now have a global business with hundreds of successful entrepreneurs.They spent two years living in Australia while they were actively building helping teams of people there. It is an annual trip they continue to enjoy.

Spending time with people and inspiring is her joy.
Cindy Hannon

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