What do I say when a prospect says;”This product seems expensive…?” ___ Bill Ray – Round Rock, TX
This concern stops many distributors, dead in their tracks.
The common rub (and myth) about MLM products is that they are priced higher than average in order to pay multiple commissions.
So what is Mercedes Benz’s excuse?
The truth is that “expensive” is only an interpretation/ concern that comes from a comparison to something else. Is your product unique? What is the VALUE of its result? What is losing 20 lbs or eradicating an annoying condition or pain worth? Have you ever heard the expression “Nothing tastes as good as skinny feels?” I will have the opinion until my dying day, that the moment value exceeds or is greater than price, people choose to buy. Communicate the VALUE, and if someone says “This seems expensive” reply with a direct look and a big smile and say “Compared to what?”
What’s my “buy-in?” and “How much will it cost a month to qualify?” T. Rayburn – Las Vegas, Nevada
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Russ is the Founder and President of Success by Design Global, LLC and a contributing editor to The Network Marketing Magazine
His own sales organizations have set records and standards for the MLM Industry. Mr. DeVan is the author of state-of-the-art training methodologies and concepts used by thousands of network marketing professionals worldwide.
PUBLISHER'S NOTE:
WE ARE HONORED TO HAVE RUSS AS A KEY MEMBER OF OUR TEACHING CONTRIBUTING EDITORS.
The thing that I want you to know about Russ is, for years, I have admired the book, The Greatest Networker In The World. The “greatest networker,” that John Milton Fogg created the character from, in this classic story, was Russ DeVan! You know that you will be getting incredible wisdom for yourself and your business. I am honored to be working with The Greatest Networker!
Welcome aboard Russ!
George Madiou
CEO & Publisher of
TheNetworkingMagazine.com
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