Darren Jensen | Bio Darren Jensen is the CEO and President of LifeVantage (LFVN), one of the world’s preeminent publicly-traded biohacking companies. A biohacker in his own right, Darren is an emerging authority and thought leader in the biohackersphere and field of nutrigenomics. With nearly 30 years of experience in the direct selling industry, Darren has co-founded two DSN Global 100 companies and has served in a variety of leadership capacities over the arc of his career for multiple privately and publicly-held companies in the industry. He has been named to the Ambassador of Network Marketing Hall of Fame and has repeatedly been voted one of the top CEOs in the direct selling industry. Darren is a member of the CEO Council for the World Federation of Direct Selling Associations and also serves on the Direct Selling Association Board of Directors. He has lectured and given presentations across the globe on a gamut of issues impacting the industry. Never one to shy away from rolling up his sleeves and getting his hands dirty, Darren also served as a volunteer firefighter in his hometown in the wake of 9/11. He has also served in a variety of roles for the Boy Scout of America. He holds a bachelor’s degree in International Relations from Brigham Young University with a focus on international business development. Ever a family man, he and his wife, Carolee, are the proud parents of 5 children and impending grandparents of 1.
Social Media Tips, Because Who Doesn’t like Free Chicken Nuggets? Carter Wilkerson opened his Twitter account on April 5th, 2017 and had an idea. A 16-year-old fan of chicken nuggets wanted to try his luck. He tweeted Wendy’s the following question, “Yo, Wendy’s. How many retweets for a year of free chicken nuggets?”. Wendy’s tweeted…
IT’S A JOURNEY, NOT A DESTINATION We recently hosted our Elite Academy in Charleston, South Carolina. We hold these events three times a year. Beyond the great training and speakers, it’s the perfect place for me to catch up with hundreds of leaders at LifeVantage. I’m able to see them grow – not just as…
TURNING TECHNOLOGY INTO A COMPETITIVE ADVANTAGE I love my job. I truly do. From meeting with amazing distributors all over the world, to collaborating with the talented folks at our corporate office, I wouldn’t trade what I do for anything. I also get the occasional opportunity to meet with my board members – many of…
NEW COMPETITION. NEW RULES. By Darren Jensen, CEO LifeVantage I’d like to begin this article with two statements that I believe best sum up the current state of direct sales. I’m sure there will be many of you who agree with me. I’m also sure there will be just as many who will call me…
HOW WOMEN ARE MAKING THEIR MARK ON NETWORK MARKETING Walk into any leadership event at LifeVantage, and you’ll notice a palpable energy and excitement. It’s motivating. It’s engaging. And more often than not, it’s coming from the women. They have, in many ways, become the heart and soul of our company. These women are also…
UNSTOPPABLE: WHY SOME PEOPLE DEFY ALL THE ODDS I love what I do. And it’s not just because LifeVantage gave me a nice chair or that I’m surrounded by a bunch of smart, motivated people. Don’t get me wrong – both of those points are true. But the best part about this industry is that…
CREATE YOUR OWN LUCK WITH THE POWER LAW PRINCIPLE By Darren Jensen, CEO LifeVantage At LifeVantage, I meet with distributors all the time. It has, and will always continue to be, one of the best parts of my job. I get to know new distributors. I get to spend time with distributors who have become close…
PUTTING “WORK” BACK INTO NETWORK MARKETING How Setting the Proper Expectations is Better for Everyone Several years ago, my young son developed a passion for gaming. As most parents would, my wife and I supported his new-found passion by buying him several video games, which we would promptly find scattered carelessly around his room. Scratched,…
QUESTION EVERYTHING To be a great student, we have to ask great questions The famous philosopher, Bertrand Russell once said, “It’s a healthy thing now and then to hang a question mark on the things you have long taken for granted.” I started asking questions during my first job in direct sales (in fact, if…
GOING THE DISTANCE: CAN INCENTIVE TRIPS BUILD LONG-TERM SUCCESS? By Darren Jensen, CEO – LifeVantage Corp The Bahamas wasn’t a bad place to spend a week. The sun was shining. The water was crystal clear. And the Atlantis resort had lived up to its reputation. Over 700 of our distributors qualified for our annual incentive trip. Together,…