Author Archive: Erik Luhrs

Erik Luhrs is known as The Bruce Lee of Sales and Lead Generation. He is the creator of The GURUS Selling System and Front-Loaded Lead Generation and author of the book BE DO SALE. He is also the ONLY expert in the world on Subconscious Lead Generation!

99 Reasons to Stop Using an Elevator Pitch and Do this instead by Erik Luhrs

[avatar user=”eluhrs” /] Elevator pitches are so glorified that numerous associations hold annual contests to award the salespeople who have honed this skill. But what if it’s all BS? Every salesperson is told they must have a powerful elevator pitch if they are going to make an impact with a prospect. The idea that “you…

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