Author name: Jeffrey Babener

Jeffery Babener On any given day you can catch Jeffrey Babener, Babener & Associates, lecturing on Network Marketing at the University of Texas or the University of Illinois, addressing thousands of distributors in Los Angeles, Bangkok, Tokyo and Russia, or writing a new book on Network Marketing, an article for Entrepreneur Magazine or a chapter for a University textbook. Over two decades he has served as marketing and legal advisor to some of the world's largest direct selling companies. An active spokesperson for the industry, he has assisted in new legislation and served on the Lawyer's Council and Government Relations Committee of the Direct Selling Association (DSA) as well as serving as General Counsel for the Multilevel Marketing International Association. He is an MLM attorney supplier member of the DSA and has served as legal counsel and MLM consultant on MLM law issues for many DSA companies. He has chaired more than 50 national conferences on the subject of “Starting and Running the Successful MLM Company”. He is editor of one of the most informative and popular websites on Network Marketing, Direct Selling and MLM, www.mlmlegal.com.

When Networkers Compare Products and Opportunities by Jeffrey Babener

Can network marketing distributors use a competitor’s trademark in comparing the relative qualities of competitive goods or services without running afoul of trademark laws or unfair competition laws?  Economic Marketplace vs. Legal Marketplace The economic marketplace is not the only battleground for direct selling companies. Market share is also won and lost in the courts….

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Planning a Great Meeting by Jeffrey Babener

Some solid tips for planning a network marketing opportunity meeting  Planning a network marketing opportunity meeting? MLMLegal.com asked veteran meeting planner, Greg White of San Diego based Hamilton LaRonde Associates for some solid tips. Get the word out Plan the meeting at least a month in advance, if at all possible. Let your upline and…

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You Can Do It by Jeffrey Babener

The next time you think you can’t do it, think again! Make sure, however, that you have access to one of the following tools: a bathtub, a garage, a back bedroom or a dream.  Humble Beginnings – Don’t Sell Yourself Short Don’t sell yourself short just because you’re starting small. History tells us that, in…

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Kiss That Frog! – Personal Communication by Jeffrey Babener

In a high tech-high touch world, high touch wins every time.  Let’s talk a little bit about “Frogs and Networking,” but you’ll have to indulge a short explanation to make the connection. At any one time, there are hundreds of network marketing companies. They have been billion dollar companies that are household words, and they…

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Retention and Relationships: Storing the Rewards of Recruitment by Jeffrey Babener

A little special treatment can make all the difference in retaining customers and distributors  Networkers can profit from recent studies regarding retention. The costs of obtaining a new customer are six times the costs of retaining an existing one, states Paul Timm, of the Marriott School of Management at Brigham Young University, in 50 Simple…

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Network Marketing: Growth Industry by Jeffrey Babener

Much of the power of network marketing springs from the fact that most people tend to seek advice about products, services and even business opportunities from their friends and relatives  An Emerging Giant Network marketing – also called multilevel marketing (MLM), person-to-person marketing and one-on-one marketing – is a form of direct selling. You already…

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Networkers: Motivated Entrepreneurs by Jeffrey Babener

Building a network marketing business is an art, not a science. Yet your chances of success improve with attention to the trends that cause interest and the factors that motivate people to join and stay.  Why Millions of People Are Getting Involved Although network marketing isn’t for everybody, millions of people from all walks of…

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NONPROFITS – Giving and Earning Together by Jeffrey Babener

Use of tax-exempt organizations for network marketing activities can clearly be a bonanza for all of the parties involved. The most important advice that can be given is included below.  Picture this – one sales call from you triggers sales presentations to 10,000 customers. Can it happen? Yes. How? Network marketers should not overlook a…

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FAQ by Jeffrey Babener

Frequently Asked Questions – About MLM and Network Marketing  Thought You’d Never Ask Here are answers to some of the most frequently asked questions about the network marketing industry. Q: Can I belong to more than one company? A: Most network marketing companies will allow you to belong to more than one company. However, most…

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Profile for Network Marketing Success by Jeffrey Babener

Are you right for network marketing? To answer that question, here is a list of 9 things you must do to become a successful network marketer.  It takes all kinds of people to make the world spin. And it takes all kinds of businesses. But not every type of person is right for every type…

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