Get Published – Be Known Before people do business with you they want to know something about you. They are naturally curious about your track record. Are you a success? Can you teach them what they want and need to know? Do you have credibility? If they Google you, will they be able to see that…
In the Ziglar family we’ve come to measure success by the benefits that remain long after the dollars are spent and forgotten. Money, naturally, is the gauge most people use to determine their level of success in direct marketing. In the Ziglar family we’ve come to measure success by the benefits that remain long after the…
Believe, and do the next right thing by helping your prospect get what they need to have a better life! I am a person who wants to start before the beginning. If the question is “How do I get someone to listen when I speak to them about my business or product?” I question why someone…
ALWAYS looking forward to the next great and wonderful thing Once day my father, Zig Ziglar, and I were talking about the short-term memory loss he suffered after he fell down the stairs in his home, and the fact that it seemed to be getting worse. He said, “You know, it is hard to think that…
Good customer service is about listening, and learning, so you can deliver what is expected… and more. When I think of customer service, I think of my sister Cindy. Cindy has been the customer service “whisperer” at Ziglar, Inc. for several years now, and if anybody knows anything about how to keep customers happy, my sister…
Be sure to make being the best WHO you can be your primary goal. Promotion is generally thought of as related to promoting or marketing our businesses. I believe the five W’s of promotion all come home to roost on our very shoulders. If we aren’t “Who” we say we are, people don’t care to know…
Any style of developing new friendships works wonderfully well as long as you are sincere in your intentions. Are you the go-getter with your hand outstretched, reaching for new friendships any and everywhere you can find them? Or, do you hang back, watch, size things up, and then carefully select the individuals you’d like to include…
Values, whether we recognize it or not, strongly determine the direction our lives take. Values, whether we recognize it or not, strongly determine the direction our lives take. Values are in the driver’s seat when it comes to deciding what is required for an idea to mature into a goal. Last January I was struggling mightily…
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