Networkers can take full advantage of retail sales to boost their income. Just like any retailer, marketers have to plan and organize their products. They will also need to figure out what channels to share the products on. There are considerations but will be discussed later. Unlike retailers, the main business that a networking pro focuses on is the business opportunity. Retailers’ core goal is to generate sales from their product lines.

What products to consider and how to build interest for them

There are millions of products, but many will not be a good fit for a marketing business. It does not mean that a product isn’t suitable as a gift or for a special event. The main consideration when selecting a product is deciding what purpose will it be used for. Will it be a gift or as a door prize? Just to name two audience-building methods. Some products can be for fun. They can provide character to the business and establish one as a forward thinker. Other products can educate and train others in a specific area.

It is wise to start off small and focus on implementing the product into the marketing plan. Try not to go more than three products at a time. Unless there is a sense of experience or comfort. When marketing such products, the marketer has to consider what channels to use, frequency of promoting, and messaging associated with the product.

Food for Thought: Some Product Ideas both digital and physical

Now here are some ideas to explore that may inspire other retail ideas. The biggest seller is eBooks and is followed by podcasts. They are digital downloads that can be made into a physical format. They can be developed at home without expensive tools. Videos are popular as well and can be transferred to a DVD. Not expensive to do, but good equipment can be costly.

Some physical products include coffee mugs, pens, books, and other merchandise. There are plenty of promotional product sites that allow one to create product lines and sell them. The site will handle the shipping of the products and may cost a small fee. The greatest advantage of these sites is that there are nearly endless amounts of products that can be customized. The account holder will have to market the products themselves, so, the potential to create a passive residue income is great. One can create a branded shop on their page and create call-to-action buttons on their other pages and blog.

Pricing and Words of Encouragement

When pricing a product, a little research is needed. Check out other sites that offer similar items. Introductory prices work well for a short time. Special offers and other techniques can help provide pricing intelligence. If one product does not do well. it may need some reworking or a different venue. Keep experimenting with messaging and do not lose focus on the main business. It’s easy to give up. It takes real heart to keep going and a willingness to deal with the tough times. Stay strong and focused on creating information that is useful for the betterment of others.

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David Feinstein

Exposure to business at an early age along with the cultivation of artistic talent in writing is the background that David Feinstein brings to his business associates, prospective candidates and audiences alike. His experience throughout his career in sales and marketing and having owned and operated his own international accounting & financial management services company, is a key success factor in helping develop his international notoriety in the network marketing industry.

David and his wife, Ann have been significantly involved in direct marketing and direct sales for years, serving as a distributor (team member), speaker, trainer, Top Leader, and author in the industry on a worldwide basis. Working together, they coach, mentor, and train those seeking empowerment, greater self-esteem and branding image, and training people seeking financial success and personal life freedom.

David and Ann have grown their business that today spans over 40 countries with over 65,000 team members.

For more information go to: www.AnnandDavidFeinstein.com

Above all else, Ann & David are focused on mentoring and leadership. Their combined expertise in recruiting, coaching, training, and international development has made Ann & David much sought-after direct sales business experts.

The Feinstein’s approach marries both classic MLM and the technology advances of the Internet and social media.

Latest posts by David Feinstein (see all)

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