
MLM Cashola Marketing- Creating Interest, Excitement & Longevity from Prospects
In order to bring in the cash, today’s marketers still have to “wow,” their prospects. The MLM cashola marketing perspective currently has changed from direct approaches to indirect and focusing on the consumer itself. The Internet is like a block party, with too much noise and not enough attendees. Creating attention calls for more than bells and whistles to get sign up’s. In this issue, we shall focus your attention on three ways to make your prospects swoon over your message. There are three ways to entice action from your prospects, and they include interest, excitement, and longevity. Now is the time to take notes.
Interest level must climb to establish a relationship.
What is your prospect’s current interest level? Do you even know? In a MLM cashola marketing business, it’s all about establishing interest from prospects. This interest will hold their attention to your business and offerings. Before you can even send them an offer, you will need to develop content that sits around a problem or situation that they may be facing. This is where market research plays a major role in creating and establishing communication channels. When you create a blog on a topic, make sure you can add some interesting stories, facts, and a twist of an opinion to create a hunger for your information. Once you have developed an interest, ask them to sign up for your super emails (newsletter).
Excite your prospects into action with follow up emails.
Once you start rolling out your MLM cashola marketing emails and newsletters, you will need to keep your prospects excited. There will be subscription losses, but the ones that stay with you are gold. The excitement level means more action for your website. This means that your prospects are waiting and wanting powerful content to help them. Information enriched content that is solid and not broken down. Create powerful articles full of information; make your offers clear with a beautifully designed call to action button. Create a viral environment by encouraging them to share the content. Make your prospects say “wow,” by planning, testing, and understanding the purpose of the information drive.
Increase your prospects longevity by focusing on current issues
In order for your MLM cashola marketing to be a cash machine, the next step is making your prospects stay with you. How do you create an environment for your prospects to stay with you? You can create this environment by focusing on relationship building, exchanging detailed information for them to subscribe to additional information, or by accepting an offer. The relationship aspect is very important; sending off direct offers from the gate is not wise. This only pisses people off, unless they signed up for the promo offers. Send out quality articles and information that lead them to take the next step. What is your opinion on the subject matter?
David and his wife, Ann have been significantly involved in direct marketing and direct sales for years, serving as a distributor (team member), speaker, trainer, Top Leader, and author in the industry on a worldwide basis. Working together, they coach, mentor, and train those seeking empowerment, greater self-esteem and branding image, and training people seeking financial success and personal life freedom.
David and Ann have grown their business that today spans over 40 countries with over 65,000 team members.
For more information go to: www.AnnandDavidFeinstein.com
Above all else, Ann & David are focused on mentoring and leadership. Their combined expertise in recruiting, coaching, training, and international development has made Ann & David much sought-after direct sales business experts.
The Feinstein’s approach marries both classic MLM and the technology advances of the Internet and social media.
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