Prospecting For People Who Are In The Looking Zone by Steve Dailey
Where do I find people who are looking?
You’re looking for those who are in the intersection between having a problem and not having a solution for that problem and who is open to having a conversation.
Identify the problems that your company’s products can solve.
Identify where you can be of value.
Understand three things about your prospect.
Do they have a problem?
Are they aware of their problem?
Are they looking for a solution?