What Is Guerrilla Marketing? A Rare Interview with Jay Conrad Levinson
Who responds to Marketing and Advertising?
What exactly is Guerrilla Marketing?
Guerrilla Marketing is going after conventional goals using conventional means. Guerrilla Marketing is the truth made fascinating. And you know that ordinarily marketing is not the truth …nor is it fascinating.
Guerrilla Marketing is your chance to help your prospects succeed at whatever their goals are whether to is to earn more money, build a larger company, to lower their golf score…
Guerrilla Marketing, if you do it right, is a circle when you have the blessed patronage of repeat and referral business.
It’s the art of getting people to change their minds but if it doesn’t show a profit it really isn’t Guerrilla Marketing
Your prime investment is time, energy, imagination and information
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