THE FIRST DOLLAR PRINCIPLE By Darren Jensen Over the three decades I’ve spent in this business, I’ve conducted numerous experiments to better understand what makes our industry tick. I’ve also long suspected that many of the decisions we make are…
Darren Jensen is the CEO and President of LifeVantage (LFVN), one of the world’s preeminent publicly-traded biohacking companies. A biohacker in his own right, Darren is an emerging authority and thought leader in the biohackersphere and field of nutrigenomics.
With nearly 30 years of experience in the direct selling industry, Darren has co-founded two DSN Global 100 companies and has served in a variety of leadership capacities over the arc of his career for multiple privately and publicly-held companies in the industry. He has been named to the Ambassador of Network Marketing Hall of Fame and has repeatedly been voted one of the top CEOs in the direct selling industry. Darren is a member of the CEO Council for the World Federation of Direct Selling Associations and also serves on the Direct Selling Association Board of Directors. He has lectured and given presentations across the globe on a gamut of issues impacting the industry.
Never one to shy away from rolling up his sleeves and getting his hands dirty, Darren also served as a volunteer firefighter in his hometown in the wake of 9/11. He has also served in a variety of roles for the Boy Scout of America. He holds a bachelor’s degree in International Relations from Brigham Young University with a focus on international business development. Ever a family man, he and his wife, Carolee, are the proud parents of 5 children and impending grandparents of 1.
Latest posts by Darren Jensen (see all)
- IT’S A JOURNEY, NOT A DESTINATION By Darren Jensen, CEO LifeVantage - April 1, 2019
- TURNING TECHNOLOGY INTO A COMPETITIVE ADVANTAGE By Darren Jensen, CEO LifeVantage - February 1, 2019
- NEW COMPETITION. NEW RULES. By Darren Jensen - January 1, 2019