“Women and Network Marketing” by Doris Leissing
“Women and Network Marketing”
Observers have noted that women seem to have a winner’s edge in network marketing, and they have wondered why that is.
In my quarter of a century in this profession, I have had the privilege of working with thousands of wonderful people, many of them highly motivated and successful women. I do believe that women may have some distinctive advantages in the field of network marketing.
Part of that has to do with the reasons behind their involvement.
Their “Why” may be varied, according to their age and stage in life, because those needs and interests change throughout a woman’s life. A woman may be a primary wage earner already, or she may be forced into that role, as I was with a sudden widowhood. Or, she may be a secondary wage earner who adds to the family finances, but not one whose income is depended upon. Others may be stay-at-home moms who want to have sideline interests but want the flexibility of work space and time.
These are a few of the reasons why women are attracted to network marketing. The beauty of our business is that it is adaptable to the lifestyle of the individual distributor.
Women succeed in network marketing in the same way they do in any other profession. Personal initiative, tolerance for risk taking, integrity, hard work, and personal growth are the trademark qualities for success in any venture including our profession.
Most women have valuable intuitive skills and the ability to communicate empathically, as well as to manage a business pragmatically and skillfully. Those qualities are always evident in successful people.
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